Shine a light on domestic violence with Newhouse

Together, we can honor the brave children and adults impacted by abuse while helping light the path to safety, healing, and hope. On the National Day of Action—Purple Thursday, October 15, 2026—and throughout the month, we invite you to shine, share, and give to raise awareness, shed light on the realities of domestic violence, and celebrate the strength and courage of survivors. Will you join us?

1. SHINE

Request a purple light bulb to shine at home/work in October.

Let’s light up KC purple! Still have yours from last year? Great! Shine it bright again!

2. SHARE

Post your photos on social media and challenge others to shine. See example posts below, and don’t forget to use #newhousekc and tag us!

• Facebook
• Instagram
• LinkedIn

3. GIVE

Give a lifesaving donation of any amount. Every dollar counts!

$10 covers light bulb shipping

$25 provides toys to kids

$50 provides healing therapy

KC families can’t wait—requests for services related to domestic violence are rising, and we must shine brighter now. Last year, 31,458 requests for services went unmet in the Kansas City region, according to MOCADSV. The need is greater than ever, and we cannot face it alone. Your support helps us keep our doors open, provide lifesaving shelter, and give survivors the safety and resources they urgently need.

Sample Post: CHALLENGE SOMEONE

I am shining a light on brave survivors of domestic violence with @newhouse_kc for DV Awareness Month. I shine for the 55+ children and adults living at Newhouse. I challenge @friend to shine with me and share a photo to help survivors and Newhouse, KC’s first DV shelter. 💜 newhousekc.org/shine #NewhouseKC

Sample Post: I’M SHINING

I am shining a light on domestic violence with @newhouse_kc for DV Awareness Month. Today, around 55 children and adults call Newhouse their temporary home, but many more people in KC need safe shelter. Join me in shining a light on brave survivors! 💜 newhousekc.org/shine #NewhouseKC

>> Be sure to use @newhouse_kc for Instagram, @NewhouseKC for Facebook, and @Newhouse for LinkedIn.

Every year on Purple Thursday, we ask buildings across Kansas City to SHINE A LIGHT for survivors by lighting up purple. When the sun goes down and our skyline glows purple, survivors can look up and know they are not alone. Their city sees them, cares about them, and stands with them.

These purple lights are a reflection of survivors’ strength… a reminder that even in the darkness, their resilience shines bright. They are also beacons of hope, representing the work Newhouse and organizations across our community are doing to create safety, healing and brighter futures. They send an important message: domestic violence cannot be hidden in the dark. When we shine a light on it, we create space for awareness, action and change.

Thank you, Kansas City, for answering our call to SHINE A LIGHT on survivors and lighting our skies purple.

At Newhouse, we are proud to walk alongside strong and resilient survivors every day. As part of our Shine a Light campaign, our staff shares stories of Newhouse clients to honor their courage and raise awareness about the realities of domestic violence. These stories remind us that while abuse thrives in silence, hope grows when voices are heard.

Read more stories of survival and strength.

We invite you to join us by sharing your own story — or posting anonymously about someone who has inspired you — on social media. Tag Newhouse and use #newhousekc so we can lift up your voice and shine a brighter light together.